Celebrating the Life (And Death) of the Product Detail Page

What needs to happen for the PDP to be the link between yesterday’s purchase and tomorrow’s purchase?

Why does a car have a battery?

From the days of the Ford Model T in the early 1900’s cars have had batteries. You can still buy one on eBay in the US. Through the years with all the evolutions to every part of the car, the battery served the same purpose: provide a charge to jolt the engine to life so the engine would internally combust and run on its ow…